Thank you for visiting our website and your interest in our company, our services and products. Mission StatementTo deliver quality products and excellent service to our clients in all departments at a fair price.
To build strong relationships with our clients in a straight forward, friendly fashion, with honesty, respect and enthusiasm.
To provide a safe and pleasant work experience for our employees in an environment that cultivates personal and professional growth.
To conduct our business in a socially and environmentally responsible way.

Volkswagen Waterloo was founded in 1973 as Auto-Haus Waterloo. After an ownership change in the mid nineties, the name was changed to Volkswagen Waterloo to signal a new beginning. With a strong focus on customer satisfaction in all departments, the company has grown substantially. As a result, both the shop area and the showroom were expanded and today Volkswagen Waterloo is the leading VW retailer in Waterloo Region.
For the last three years Volkswagen Waterloo has been presented with the prestigious Wolfsburg Crest Club award. This award is given annually to dealerships who consistently deliver high Customer Experience ratings. They must also meet or exceed their targets in New and Used car sales as well as Parts purchases. Another important criteria is compliance with Volkswagen's Brand standards including certification, building and other operational aspects. To find out more about this award, please click here.
Thank you to our patrons for giving us high ratings for the services they have received at our dealership. Your feed back is appreciated.
Volkswagen Waterloo is a member of the Kitchener Waterloo Automobile Dealer Association (KWADA). CADA, OADA, UCDA, and the German Canadian Business Association.
Our charitable involvement includes the Grand River Hospital, KW Symphony, Tree of Hope Campaign, The Working Centre, German Language Awards, Doctors without Borders and a number of smaller local charities.
Please visit us for all your Volkswagen needs. We are looking forward to serving you.
Dietrich H. Look Dealer/General Manager
Committed to the Volkswagen brand for 50 years.
Member of the Volkswagen National Dealer Advisory Council
dlook@vwwaterloo.com 519 884-7470
Wir sprechen Deutsch.
Volkswagen Waterloo Newsletter Dubsession
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